Sunday, June 3, 2012

Prove That You Care

While working with a client group recently, one of the partners of the firm said something memorable while we were discussing family.  He said "You are only as happy as your unhappiest child".  This is a profound comment - indicating that when you truly care about the well-being of someone important in your life, then you aren't satisfied until they are healthy and happy.

I also believe this applies to business.

Think about your employees or your customers.  Are they all healthy and happy?  What is their quality of life?  Are you satisfied?  If not, are you doing anything to help them be healthier/happier?

Our inner values leak out as external behaviors.  If you genuinely value someone else's well-being, people around you will notice - because you will talk about it and you will make DOING something about it a priority.

Do you legitimately care about the health and happiness of your external customers?  (You should!  The future of your business depends on it!)  If so, you must ensure that they are taken care of...by your employees! 

You are modeling behaviors for your employees.  They will treat customers outside your company patterned after how they are treated internally.  So, what would others say about your level of care for your employees?  Are you truly invested in helping them maintain a sustainable level of health and happiness? 

Saying you care is easy - and not worth much.  The real (and strategic) test of whether or not you have integrity is how you demonstrate (in other words, prove!) your true commitments.

People are watching.  And your business results are hanging in the balance.

Think about it.  But more importantly, do something about it...today!

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